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Rainmaking Presentations: How to Grow Your Business Leveraging Your Expertise by Joseph Sommerville

Rainmaking Presentations: How to Grow Your Business

Leveraging Your Expertise by Joseph Sommerville

Published March 17th 2009
ISBN : 9780230609488
Hardcover
224 pages
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 About the Book 

Most professionals dont enjoy marketing. Even when they have a service they know will benefit the customer, they are reluctant to market it. In Rainmaking Presentations , author Joe Sommerville shows professionals that there is a marketing toolMoreMost professionals dont enjoy marketing. Even when they have a service they know will benefit the customer, they are reluctant to market it. InRainmaking Presentations, author Joe Sommerville shows professionals that there is a marketing tool that positions professionals not as a salesperson, but as an advisor. Its the tool that puts you in front of the economic buyer most often. Whatever you call it, speech, talk, address, lunch and learn, presentation, the scenario is the same. You have somewhere between fifteen minutes to an hour to be in front of a live audience and deliver your message--and to market yourself.This book shows professionals how to:- Organize presentations effectively- Create persuasive marketing messages- Communicate technical information- Determine which professional presentations will deliver future business- Increase the ROI on every presentation you deliver